Sr. Product Marketing Manager
What You’ll Be Doing:
At Grow, we are creating a game-changing experience that redefines how providers manage their practice, how clients find therapists, and how care is delivered. We're looking for a Product Marketing Manager to build go-to-market strategies to drive product adoption.
Own and execute email marketing strategies
Create and execute GTM strategy for product launches including positioning, messaging, training, and collateral
Produce and/or collaborate on content to engage target audiences including providers and clients
Develop strategies to increase product visibility and adoption
Work closely with Product, Strategic Partnerships, Design, Growth, and Customer Success teams to ensure awareness and alignment on product features and marketing initiatives
Monitor market trends, competitor activities, and customer feedback to inform marketing strategies and share insights with Product
Salary range: $125,000 - $166,000
You’ll Be a Good Fit If:
3+ years of product marketing experience (startup, marketplace and healthcare experience is also a plus but not required)
Collaborative. You have experience working with PMs, designers, and various cross-functional stakeholders
User Empathy. You relish talking to users, understanding their unique pain points, and using that deep understanding to build messaging and strategies..
Scrappy. You’ll do anything to achieve your goal. You know how to think on the fly and persist through setbacks and roadblocks and to motivate your teammates to do the same.
Team Player. You are collaborative by nature, relish in camaraderie and group wins, and are looked to by colleagues as a steadfast partner and source of encouragement
Highly Motivated. You take ownership of your work.
About the job
Apply for this position
Sr. Product Marketing Manager
What You’ll Be Doing:
At Grow, we are creating a game-changing experience that redefines how providers manage their practice, how clients find therapists, and how care is delivered. We're looking for a Product Marketing Manager to build go-to-market strategies to drive product adoption.
Own and execute email marketing strategies
Create and execute GTM strategy for product launches including positioning, messaging, training, and collateral
Produce and/or collaborate on content to engage target audiences including providers and clients
Develop strategies to increase product visibility and adoption
Work closely with Product, Strategic Partnerships, Design, Growth, and Customer Success teams to ensure awareness and alignment on product features and marketing initiatives
Monitor market trends, competitor activities, and customer feedback to inform marketing strategies and share insights with Product
Salary range: $125,000 - $166,000
You’ll Be a Good Fit If:
3+ years of product marketing experience (startup, marketplace and healthcare experience is also a plus but not required)
Collaborative. You have experience working with PMs, designers, and various cross-functional stakeholders
User Empathy. You relish talking to users, understanding their unique pain points, and using that deep understanding to build messaging and strategies..
Scrappy. You’ll do anything to achieve your goal. You know how to think on the fly and persist through setbacks and roadblocks and to motivate your teammates to do the same.
Team Player. You are collaborative by nature, relish in camaraderie and group wins, and are looked to by colleagues as a steadfast partner and source of encouragement
Highly Motivated. You take ownership of your work.