Sr. Manager - Social Media

​​About the Role:

We are looking for an experienced marketer to help our engagement across social media platforms. As Sr Manager of Social Media you will put social media, community, and communications skills to work to manage a team of moderators building and sharing our brand story through dialogue with customers and potential customers across social media platforms. This will include creating the framework for how Hims & Hers does this across channels like Instagram, Facebook, Reddit, YouTube, and Twitter/X. You’ll work with cross-functional teams to improve the social media presence and conversations about the Hims & Hers brand, products, and overall customer experience. 

You Will:

• Build and maintain a brand presence in the comment sections of various social media platforms, including Instagram, Facebook, Reddit, YouTube, and Twitter/X

• Recruit, train, and mentor the social media moderator team

• Delegate tasks, monitor performance, and provide feedback in an effort to engage with our audience by fostering meaningful conversations and encouraging customer interaction on various social media channels

• Develop an escalations plan to flag potential issues or concerns to the Communications and Content leads, ensuring timely resolutions and alignment with brand messaging

• Guide the team on the best methods for engaging with social media audiences in a brand-first approach 

• Identify and act on opportunities to enhance customer relationships and improve overall engagement through proactive outreach and thoughtful responses

• Stay on top of the trends and best practices in social media moderation

• Work closely with Marketing, Product, and other teams to communicate customer feedback, results, and pain points

You Have:

• 5-7 years marketing experience, preferably in social media, community management, or external communications

• Bachelor’s or Master’s degree in Marketing, Business, or related field, or equivalent work experience

• Experience building and sharing brand messaging

• Familiarity with social media platforms (Instagram, Facebook, Twitter, Reddit, YouTube, TikTok, etc.) and their community guidelines

• Detail-oriented and exceptionally organized. Able to multitask, prioritize, and manage multiple projects in a fast-paced, ambiguous environment

• Strong written and verbal communication skills with a keen eye for detail and tone

• Strong interpersonal skills and the ability to build rapport with diverse audiences

• A proactive approach to problem-solving and conflict resolution, including experience driving solutions for cross-team projects

• Ability to analyze data and metrics to drive insights and improve engagement strategies

• Passion for brand building and a commitment to fostering a positive online community

Our Benefits (there are more but here are some highlights):

• Competitive salary & equity compensation for full-time roles

• Unlimited PTO, company holidays, and quarterly mental health days

• Comprehensive health benefits including medical, dental & vision, and parental leave

• Employee Stock Purchase Program (ESPP)

• Employee discounts on hims & hers & Apostrophe online products

• 401k benefits with employer matching contribution

• Offsite team retreats

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