Senior Brand Marketing Manager
OVERVIEW
Our mission is to bring the world together through live experiences, and we live that every day in our actions, supporting event organizers in building their event businesses and forging an enduring brand that consumers trust. Last year, our marketplace powered more than 4 million events organized by our diverse and vibrant organizer community. Now it’s time to unlock the power of our discovery experience, helping connect consumers with the best live experiences our organizers have to offer.
THE TEAM
Eventbrite’s Brand Marketing team is a dynamic, cross-functional group dedicated to crafting a world-class brand that speaks to both event organizers and attendees. Our mission is to forge authentic, enduring connections with our audiences by telling compelling stories that resonate emotionally, inspire action, and elevate the perception of Eventbrite as a leading brand.
THE ROLE
As the Senior Brand Marketing Manager you will be responsible for both bringing the brand to life and driving business impact through the development and execution of campaigns. Representing our target audience through insights and data, authoring strategic creative briefs to ensure best in class executions that have impact.
You will partner closely with internal teams including Product, Product Marketing, Growth, Social, Community, Brand Studio, and PR as well as with external agencies to produce work at the highest level. Reporting to the Director of Brand Marketing, this full-time role is remote.
YOU WILL
Drive the strategic development and production of marketing campaigns ensuring that the concepts align with Evenbrite’s identity, values and objectives.
Continuously work to identify emerging opportunities in culture, trends, consumer insights, and understand the competitive landscape to create resonant brand work and build relationships with our audiences.
Be responsible for ensuring brand standards are met across brand activations and assets.
Drive new programs and day-to-day brand marketing operations to grow brand credibility, loyalty, and love, engaging our current customer audiences and driving new user acquisition.
Drive cross-functional team alignment across Marketing, Product, Comms, and Brand Studio to bring our brand to life consistently across all audiences and touchpoints.
Leverage customer and brand tracking research to have the pulse on our audience, set overall brand measurement goals, and develop results-informed analysis and bring it to life for the team.
THE SKILLSET
At least 8+ years of experience in brand marketing at a consumer centered brand.
Fluency in brand marketing metrics.
Exceptional brief writing and verbal communication skills.
Campaign management.
Able to present to senior management.
A true self-starter, comfortable working in a fast-paced environment.
A passion for live experiences.
About the job
Apply for this position
Senior Brand Marketing Manager
OVERVIEW
Our mission is to bring the world together through live experiences, and we live that every day in our actions, supporting event organizers in building their event businesses and forging an enduring brand that consumers trust. Last year, our marketplace powered more than 4 million events organized by our diverse and vibrant organizer community. Now it’s time to unlock the power of our discovery experience, helping connect consumers with the best live experiences our organizers have to offer.
THE TEAM
Eventbrite’s Brand Marketing team is a dynamic, cross-functional group dedicated to crafting a world-class brand that speaks to both event organizers and attendees. Our mission is to forge authentic, enduring connections with our audiences by telling compelling stories that resonate emotionally, inspire action, and elevate the perception of Eventbrite as a leading brand.
THE ROLE
As the Senior Brand Marketing Manager you will be responsible for both bringing the brand to life and driving business impact through the development and execution of campaigns. Representing our target audience through insights and data, authoring strategic creative briefs to ensure best in class executions that have impact.
You will partner closely with internal teams including Product, Product Marketing, Growth, Social, Community, Brand Studio, and PR as well as with external agencies to produce work at the highest level. Reporting to the Director of Brand Marketing, this full-time role is remote.
YOU WILL
Drive the strategic development and production of marketing campaigns ensuring that the concepts align with Evenbrite’s identity, values and objectives.
Continuously work to identify emerging opportunities in culture, trends, consumer insights, and understand the competitive landscape to create resonant brand work and build relationships with our audiences.
Be responsible for ensuring brand standards are met across brand activations and assets.
Drive new programs and day-to-day brand marketing operations to grow brand credibility, loyalty, and love, engaging our current customer audiences and driving new user acquisition.
Drive cross-functional team alignment across Marketing, Product, Comms, and Brand Studio to bring our brand to life consistently across all audiences and touchpoints.
Leverage customer and brand tracking research to have the pulse on our audience, set overall brand measurement goals, and develop results-informed analysis and bring it to life for the team.
THE SKILLSET
At least 8+ years of experience in brand marketing at a consumer centered brand.
Fluency in brand marketing metrics.
Exceptional brief writing and verbal communication skills.
Campaign management.
Able to present to senior management.
A true self-starter, comfortable working in a fast-paced environment.
A passion for live experiences.