Marketing Strategy Manager

As a strategic partner to the CMO and marketing leadership, this role will drive innovation and growth by facilitating strategic planning, ensuring alignment, and driving operational excellence. Through leveraging data insights and strong stakeholder relationships, this role will play a pivotal influence in driving marketing’s cross-functional efforts and key initiatives aligned to company objectives.

This is a full time role that can be held from one of our US hubs or remotely in the United States.

What you'll do at Figma:

• Lead discussion around marketing strategy and help translate goals into actionable plans.

• Provide strategic partnership to the CMO and marketing leadership to develop the marketing org priorities, including budget and headcount allocation.

• Collaborate cross-functionally to ensure marketing strategies align with shared goals and initiatives across product, sales, and company-wide objectives.

• Oversee the planning and execution of key marketing initiatives for the marketing team, ensuring timely delivery, clear performance metrics, and cross-team collaboration.

• Deliver comprehensive reports and actionable insights to the CMO and leadership team, leveraging data analysis to identify trends, measure performance, and optimize marketing strategies.

• Ensure clear communication of priorities, timelines, and goals across the marketing team.

• Implement strategies by leveraging analytics, in partnership with marketing leadership and relevant stakeholders, to streamline workflows and reduce operational costs.

• Optimize processes and create frameworks that centralize and streamline decision-making, and resource allocation.

• Drive cross-functional efforts related to key marketing campaigns, product launches, and company-wide events.

We’d love to hear from you if you have:

• Experience in marketing operations and/or business operations. 

• Strong leadership presence and demonstrated experience to work cross-functionally and influence without direct authority, managing multiple high-priority initiatives simultaneously.

• Exceptional verbal and written communication skills to effectively convey complex information to executive and senior leadership. 

• Proven ability to balance strategic thinking with operational execution.

• Strong analytical skills; translating complex data (via data dashboards and Google Sheets/Excel reporting) into compelling narratives and actionable insights.

• Strong workshop and meeting facilitation.

• Productivity & workflow management tooling (e.g. Asana, Jira).

While it’s not required, it’s an added plus if you also have:

• Prior experience and proficiency in using Figma and FigJam.

• Experience in consulting in the tech industry

At Figma, one of our values is Grow as you go. We believe in hiring smart, curious people who are excited to learn and develop their skills. If you’re excited about this role but your past experience doesn’t align perfectly with the points outlined in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.