Head of Sports – Affiliation Marketing

Join us at Raketech, the powerhouse in iGaming affiliate and performance marketing! 🚀 We seek a passionate, quick-thinking Head of Sports - Affiliation Marketing to drive our vision forward. With our finger on the pulse of the industry, we’re propelling growth and innovation. Ready to make your mark in the dynamic world of iGaming? Let’s shape the future together at Raketech!

The Role:

We seek a Head of Sports to join our crew and take responsibility for our Sports vertical. You will focus on its business’s growth and profitability. You must have strong leadership skills and be business-driven with a result-driven mindset.

As a Head of Sports, you are expected to:

• Manage a portfolio of products within the Sports vertical

• Always be on top of performance (KPIs) and profitability (P&L) for your portfolio

• Contribute to the vision of your products and its growth strategy

• Constantly focus on business, market, and user insights (qualitative and quantitative) to gather insights feeding the strategy

• Set and prioritize your portfolio and product roadmap with the VP of Product

• Understand the different aspects of SEO (on-page, off-page, technical) to contribute to its strategy

• Find strategic sales and revenue opportunities for your portfolio

• Collaborate with the Product Manager and the cross-functional team to support and guide from a business and strategic perspective when prioritizing, exploring, and solving user/business problems & opportunities

• Work in an iterative and agile/lean product development mindset throughout the whole user journey (acquisition, activation, revenue & retention)

• Be a manager, a true leader, and an enabler for your team, consisting of a Product Manager, SEO Manager, and Content team.

Success in this role means:

• Understand and love the business side of owning product assets

• Be a strategist, data-driven and focus on finding opportunities & problems to solve

• Love the full spectrum of agile and lean product management

• Be a true team player, enabler, and collaborator to guide your team

• Accomplish leading products to be successful through a product-led and data driven mindset with a focus on understanding our users and early learnings and insights

• Working proficiency in English, both verbal and written, and preferably also in Swedish

• Proficient experience in business roles within Product and from agile and lean product management

• Data-driven experience with analytical tools such as PowerBI, GA4, Hotjar

• Capable of using SEO tools such as Ahrefs, GA4, and Search Console

• A result-driven leader with excellent communication skills

• Preferably experience and understanding from experimentation (CRO)

• Preferably experience within an affiliation or the sports iGaming industry

• Passion for Sports

• Experience being a manager with a leadership mindset