Director of Product - Digital Experience & Monetization

Job Category

We are seeking a strategic, data-driven, and visionary leader to join our team as Director of Product Development. This role will be responsible for driving the strategy, development, and performance of high-impact digital products across our Insurance portfolio. You will lead product innovation efforts to optimize user experience, maximize revenue, and scale performance across multiple channels. This role requires close collaboration with cross-functional executives and stakeholders to shape the future of our digital product portfolio.

Responsibilities

• Lead and mentor a team of product managers, fostering a high-performing, user-centered product culture

• Responsible for building the web product roadmap and strategy (widgets, lead gen forms, insurance quoting form, and search-and-compare experiences) for external partners alongside account managers, media partners and analytics team.

• Lead the end-to-end product development lifecycle, overseeing a team of product managers and cross-functional stakeholders to deliver scalable, high-performing digital experiences.

• Working autonomously with a cross-functional team of developers, site managers, and designers to deliver new products and user flows to improve user engagement and monetization across our network of websites

• Identifying high-growth/high-revenue opportunities and take the lead on executing them, A/B testing, measuring them and optimizing their performance across the portfolio

• Build reports and dashboards for internal and external stakeholders involved in projects. Communicate results and plan next steps to keep improving site performance and measure the ROI on our efforts.

• Interacting with cross-functional teams (client managers, engineers, creative, data analysts) and become a resource for other business managers

Requirements

• 5+ years of experience in product management, including 2+ years in a leadership role

• A/B testing/conversion rate optimization experience is a must have

• Ability to adapt to different scopes of projects, not limited to only UX projects but also projects surrounding improving product scalability, establishing standard operating procedures (SOP) and launching new technologies.

• Excellent analytical skills combined with the ability to translate findings into strategic implications. Strong excel & data analysis skills and a willingness to 'get your hands dirty' with data

• Capability to prioritize projects with independency, while juggling with several parallel work streams

• Ability to manage projects and meet tight deadlines across cross-functional groups while keeping all stakeholders involved in a fast-paced environment

• Exceptional creativity and ability to 'push the envelope' in the pursuit of unrealized opportunities

• Initiative, a sense of urgency, and an adaptable 'can do' attitude; enthusiasm for challenges and strong work ethic

• Experience in the insurance space is a plus

• BA/BS required

• Must be flexible to travel

The expected salary range for this position is $110,000 USD to $140,000 USD annually. This salary range is an estimate, and the actual salary may vary based on the Company’s compensation practices. The salary may be adjusted based on applicant's geographic location. The position is also eligible to receive performance bonus or commission and equity in the form of restricted stock units. This position is eligible to participate in the Company’s standard employee benefits programs, which currently include health care benefits; (2) retirement benefits; (3) the amount of paid days off (paid sick leave, parental leave, paid time off, or vacation benefits); (4) any other tax-reportable benefits.

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